The Chef Alliance is your gateway to tapping into the multi-billion dollar Personal Chef industry.

Associate yourself with the world’s most recognized name in the Personal Chef industry and experience the increased business that your association with us can generate for you.

Since 2001, The Chef Alliance has helped millions of people connect with Personal Chefs in their area through our chef listing service, our network of retail and corporate partners and on-line affiliations.  Together, they reach millions of consumers each year.

The Chef Alliance is the ONLY Personal Chef organization that generates actual customers and prepaid jobs for its members.  With our ever-growing Partner network, The Chef Alliance sells Chef Experience Packages through nationally recognized retailers and for promotions with well-known companies.

  Retail Programs include:

• Shoppers Drug Mart Stores Across Canada & www.lifeexperiences.com
• Royal Bank Visa Rewards Program www.rbcrewards.com
• Hbc - www.thebay.com
• Try That{!} The Experience Company www.trythat.ca

Corporate Programs include:

• Telus - Sales Incentive program
• Travel Cuts - Benefits program
• Sobeys & Scott Paper - In-Store Promotion
• Constellation Brands - In-Store promotions
• Carlton Cards - In-Store Promotion
• Corona Beer - Enter to win competition

We offer Personal Chefs a competitive advantage by assisting them to build a Profitable Business.

Quality, Value, and Price

Our quality is imperative to us.  The Chef Alliance name is regarded as most respected and trusted name for hiring personal chefs.  We have a proven track record in delivering unforgettable Chef Experiences to our customers. 

With hundreds of Chefs across the Canada, and Chefs joining us from around the world, we offer the largest selection of Chef Experiences than any other company.  Due to the diversity of the backgrounds of our Chefs, our Clients keep coming back to experience the culinary expertise of our other Chefs.

Personal Chef Training

We offer multi-media on-line training programs for Chefs that will give you all the skills and tools you will need to establish yourself as a profitable business. Through our website www.personalcheftrainer.com you can select only the training modules you need, rather than investing time and money on the ones you don't need. 

Our state-of-the-art training program allows you to learn at your own pace and schedule. This can save you thousands of dollars when compared to other programs which require you to buy cds, books, manuals etc., much of which you don’t need.

Our online courses are developed and taught by professionals in their respective fields.  The materials cover every aspect of running a successful Chef business, including:

• Initial business planning
• Branding your business
• Maintaining customer loyalty
• much more!

Our proven business model is intended to maximize your profit and investment. We continually strive to develop tools and new ways to drive business your way to help you succeed.

Merchandising Program

We assist our Chefs with creating new and additional income streams from corporate sponsorships, merchandising and endorsements.  Our program helps you maximize sales opportunities and customer service.

Business Integration

We are constantly looking for ways to add to the success of our Personal Chefs. Membership has its privileges. Our experienced marketing department will work closely with you to design a program that is appropriate for your business and location. Whether it is a community relationship building program or online marketing campaign, we are here to provide you with the support and tools necessary to make a successful integration into your community.

National Advertising

As part of the Chef Alliance, you will benefit from our advertising through tradeshows, retail outlets, the internet, radio, print media and television. Over the years, we have conducted numerous campaigns, including:

• Woodbridge Wines - Canadian Living Magazine
• lifeEXPERIENCES - CHUMfm
• Carlton Cards - Shoppers Drug mart Stores
• Canadian Family Magazine - www.canadianfamily.ca
• Naked Grape Wine - In-store promotions
• Santa Isabella Wine - In-store promotion
• Toasted Head Wine - In-store promotion

Marketing

We feel that it is equally important to create a "Reason for Each Season" throughout the year. In conjunction with our training program, we have developed a comprehensive sales "Tool Box" that includes proven marketing brochures, e.g. for special occasions such as Birthdays, Weddings, Funerals and Corporate Accounts.  

Our Feature Chef designation showcases your profile on a number of our websites, building awareness of your services and your 'brand' to potential clients, improving your ranking and increasing your income.

The Chef Alliance has developed a number of other initiatives to assist you, including Press Release Templates, Media Contact Lists and much more.  Contact us for details on how to start or grow your business.

Joining the Alliance is free.  If you would like additional information, please contact one of our Representatives, who will be pleased to assist.